May 22, 2022

Sony becomes the exclusive camera brand of The Canadian Press

Other than The Canadian Press, numerous other media outlets have actually made the very same switch over the previous year and a half. These include the previously mentioned Associated Press, the PA in the UK and Ireland, the USA Today Network, and Gannett Co

After Associated Press and a few other outlets, The Canadian Press has now likewise formed a collaboration with Sony. Simply put, the photojournalists working for this media outlet will only utilize Sony mirrorless cams to do their work.

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More than 600 media customers depend on our online CP Images archive as the go-to destination for historic and modern multimedia images of Canadas individuals, places and events. Thats why we were looking for more than just a video camera company. We needed a true partner committed to helping us provide premium visual journalism.”

” Sonys innovative innovation takes the high quality of our visual journalism to an entire new level,” said Malcolm Kirk, President of The Canadian Press.

The Canadian Press is a relied on news source in Canada and it has existed for over a century. It employs more than 180 reporters and its the special Canadian supplier of global news from the AP. The most current collaboration with Sony indicates that all of The Canadian Press videographers and photojournalists switch to Sony cameras and lenses to cover news, politics, lifestyle, and sports stories, according to Imaging Resource.